Teams 
Dear White Sox Season Ticket Holder:
Before Major League Baseball's 2010 Opening Day arrives on April 5, I would like to take a moment and thank you for your commitment to the Chicago White Sox and for your on-going contribution to making the White Sox winners on and off the field.
We understand our responsibility to you, our most passionate fans, and to all White Sox fans
in the great city of Chicago and across the nation. Our goal each and every season is to reward your loyalty with another World Series celebration come October. A strong pitching staff and
a more flexible, more athletic roster are great reasons we believe the 2010 White Sox feature
the talent to again capture a division title.
General Manager Ken Williams began building for the 2010 season in the middle of last summer, acquiring former Cy Young Award winner Jake Peavy and outfielder Alex Rios. Williams continued to pick up important pieces during a busy offseason, adding three veteran stars in Andruw Jones, Juan Pierre and Omar Vizquel. Those three standouts boast eight combined All-Star appearances and an amazing 21 Gold Glove honors.
Further additions of infielder Mark Teahen, pitcher J.J. Putz and the re-signing of Mark Kotsay provide the roster depth sought by manager Ozzie Guillen. In Peavy, Mark Buehrle, Gavin Floyd, John Danks and Freddy Garcia, our starting pitching staff matches any in the American League.
Inside the ballpark, our goal is to make your experience at White Sox games second to none and to bring you, your friends and your family unforgettable moments like Mark Buehrle's Perfect Game and Gordon Beckham's major league debut. We want you to enjoy U.S. Cellular Field's great food and explore the many ways you can enjoy a day at the ballpark with your friends.
While we have high expectations of our team on the field, we also strive to deliver on high expectations off the field as well. Our players are dedicated to helping others, and we expect to once again be active participants in our community, living up to our commitment to Chicago and Chicagoans.
We pledge that your experience as a fan at the ballpark, our service to you as a valued customer, our open communications with you as a member of this team and our dedication to serving the greater Chicago community will be unsurpassed. This remains our promise and our commitment to all Sox fans. It defines our organization.
Thank you again for your passion and love for the White Sox. We appreciate that you share our excitement about the upcoming season and look forward to seeing you at U.S. Cellular Field on Opening Day and throughout the championship season.
Jerry Reinsdorf
Chairman, Chicago White Sox
